Real Madrid's recent Champions League triumph has had a significant global media impact, improving the image of the team and the city of Madrid. This analysis has been prepared by DS Ranking in collaboration with MWCC.

Media Repercussions

In the last year, ‘Madrid’ has been mentioned more than one billion times, with a daily average of 2.8 million mentions. ‘Real Madrid’ accumulated 250 million references, with an average of 685,000 mentions per day. After the victory, mentions of Real Madrid soared to nine million per day, an increase of 1,327% over the annual average. Mentions of ‘Madrid’ reached 40.5 million, an increase of 1,464%.

Comparison with Other Clubs

Real Madrid far outperforms other clubs: Barcelona (313,000 daily mentions), Atlético de Madrid (93,000), Bayern Munich (300,000) and Manchester City (230,000).

Distribution by language

24.8% of the mentions of ‘Madrid’ correspond to ‘Real Madrid’. In English it is 33.8%, in Chinese 5.3%, in Arabic 46.8%, and in Japanese 6.9%.

Economic Impact

The club has earned around 120 million euros for winning the Champions League. The media value translates into additional benefits through sponsorship and fan spending around the world.

Benefit for Madrid

This triumph not only benefits the club, but also the city, improving its image and attracting tourism and investment.